the Sun Valley Group


Floral Industry News
In June 2005, Sun Valley received certification from Veriflora for environmentally and socially responsible practices of growing flowers. We were the first California farm to qualify for this certification and challenge each one of our fellow growers and shippers to adhere to the guidelines because it is the right thing to do.

Sun Valley's Sustainable Floriculture Facts

Sun Valley prides itself in deploying practices that are of ecological nature and promote sustainable floriculture. Some examples:

-Sterilization of the soil in our greenhouses is done using the environmentally safe method of steaming instead of chemicals.

-Annually, in excess of 15,000 tons of used plant material are composted in specially designated compost wind rows and aerated weekly. The compost is used for enhancing the natural balance in the soil.

-A special mix of composted bark and wood fines used for growing oriental lilies and tulips. Sun Valley started using this mix in 1994 and the use of fungicides for control of root rot has been virtually eliminated.

-All crates are disinfected with hot water before tulips are planted.

-Leaf miners were a serious insect problem in the cultivation of gerbera daisies at our Oxnard operation. In the last two years, Sun Valley started using beneficial insects that parasitize on the leaf miners and kill them. The gerbera daisy crop is much healthier and more productive now.

-Gerbera daisies at our Oxnard farm are also grown hydroponically. The drain water is collected, sterilized by using high temperatures and then reused.

-In 1999 after purchasing the Simpson property, Sun Valley converted 20 acres of land that had been covered with black top for the last 50 years, into prime agricultural soil, turning industrial land back to nature.

-Crop rotation schedules in the field include crops with grass and nitrogen-fixing legumes.

-On our Arcata farm, a sediment and water storage basin was created in the middle of the farm. During most rain events, the storm run off sediment from the fields is contained in this basin.

-Plastic crates, that are no longer of use, and used plastic sheeting from the hoop houses are now being ground up and refined into a usable recycled oil compound.
Floral Industry Links

Veriflora Certification Program
Certification for environmentally and socially responsible practices of growing flowers.

California Cut Flower Commission (CCFC)
A virtual bouquet of information about the care, handling and arranging of California fresh cut flowers, plus information about California growers, news and events and current flower research.

Wholesale Florist & Florist Supplier Association (WF&FSA)
WF&FSA offers a wide variety of programs and activities to support its mission of enhancing networking and business opportunities for its members.

Society of American Florists (SAF)
Keep up with the latest happenings in Washington D.C. and the industry at the S.A.F. site. A good source for links to federal agencies and other floral industry sites. You'll need a password to enter.

About Flowers (SAF)
This site, maintained by the Society of American Florists, is designed mainly for the news press and consumers. The site offers a wealth of general information about flowers interesting floral facts, and holiday statistics.

Flowers. Alive with possibilities TM
Flowers. Alive with Possibilities TM is a creation of the flower promotion organization. The site encourages consumers to take home flowers as a natural, easy, simple and inexpensive way add beauty and personality to their homes and surroundings

California Farm Bureau
One stop source on just about any topic relating to agriculture in California. Links to county ag commissioners; California marketing and promotion orders; county farm bureaus; state agriculture agencies; and the University of California system.

The World of Sun Valley
The World of Sun Valley
The World of Sun Valley



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